Attribution Theory Was Developed to

question 9

Multiple Choice

Attribution theory was developed to

• A) understand how individuals find causes for effects or behavior.
• B) understand the impression formation process.
• C) explain cognitive dissonance.
• D) explain the relationship between attitudes and behavior.
• E) understand why brand loyalty occurs.

---

Definitions:

Equity Investments

Investments in stock or equity securities, giving the investor partial ownership in a company.

Constant Dividend

A dividend policy in which a company commits to distributing a fixed amount of money to shareholders regularly.

Rate of Return

The upward or downward adjustment in the value of an investment during a particular period, characterized as a percentage of the initial investment price.

Annual Dividends

Payments made by a corporation to its shareholder members from its profits or reserves on a yearly basis.