When a Customer Is Aware That a Brand Exists and Considers

question 155

Multiple Choice

When a customer is aware that a brand exists and considers it a possibility if his preferred brand is out, he exhibits brand

• A)loyalty.
• B)insistence.
• C)preference.
• D)acknowledgement.
• E)recognition.

---

Definitions:

Maze Learning

A cognitive process and experimental method used to study spatial navigation and learning capabilities in animals and humans.

Health Psychologist

A professional specializing in how psychological, behavioral, and cultural factors contribute to physical health and illness.

Schizophrenia

A serious mental disorder characterized by distortions in thinking, perception, emotions, language, sense of self, and behavior.

Brain Abnormalities

Any deviation from the normal structure or function of the brain, which can affect cognitive, physical, or emotional health.