The Stages of the Business Buying Decision Process, in Order

question 160

Multiple Choice

The stages of the business buying decision process, in order, are

• A) recognizing the problem, establishing product specifications, searching for products and evaluating possible suppliers, selecting suppliers and products, and evaluating performance.
• B) recognizing the problem, searching for products and evaluating possible suppliers, selecting suppliers and products, establishing product specifications, and evaluating performance.
• C) recognizing the problem, selecting suppliers and products, evaluating performance, establishing product specifications, and searching for substitute products.
• D) establishing product specifications, recognizing the problem, searching for products, evaluating possible products and suppliers, selecting suppliers and products, and evaluating performance.
• E) establishing product specifications, searching for products, selecting suppliers and products, evaluating performance, recognizing the problem, and evaluating possible products and suppliers.

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Definitions:

Social Capital

The networks, relationships, and connections in a society that enable cooperation, support, and exchange of resources.

Large Networks

Extensive systems of interconnected people or things, especially within the context of social media or telecommunications.

Promote

To actively support or encourage interest in an item, cause, or idea, often through advertising or publicity.

Altruistic

Showing a selfless concern for the well-being of others, often characterizing acts done without expectation of personal gain.