Website Objectives Should Be Established Solely on the Basis of the AIDA

question 1

True/False

Website objectives should be established solely on the basis of the AIDA process that is well-known to marketers.

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Definitions:

Computer Sale

The transaction involving the selling of computer hardware or software to consumers or businesses.

Depreciable Asset

An asset which loses value over time due to wear and tear or obsolescence and can be written off as an expense over its useful life for tax and accounting purposes.

Selling Price

The amount of money a buyer pays to acquire a product or service from a seller.

Book Value

The value of a company's assets minus its liabilities, often used to assess its financial health or compare its market value.