Among the Uses of CLV Data to Harrah's Is

question 33

Multiple Choice

Among the uses of CLV data to Harrah's is:

• A)to drive programs that increase customer value.
• B)to provide a powerful way to segment markets.
• C)both the above.

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Definitions:

Hierarchical Culture

A type of organizational culture where power and authority are clearly defined and structured from top to bottom.

Rational Culture

A type of organizational culture that emphasizes logic, efficiency, and formal structures to achieve business goals.

Observable Culture

The visible and tangible elements of organizational culture, such as rituals, dress codes, and behaviors that can be noticed by others.

Tech Consulting

The service of providing expertise and advice to businesses on how to use technology to achieve their objectives, improve processes, or solve problems.