One or More Unique Aspects of an Organization That Causes

question 43

Multiple Choice

One or more unique aspects of an organization that causes target consumers to patronize that firm rather than competitors is called:

• A) comparative differentiation
• B) competitive advantage
• C) marketing mix
• D) special benefit
• E) promotional plan

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Definitions:

Average Total Cost

The total cost of production divided by the number of goods produced, representing the cost per unit of output.

Fixed Costs

Costs that do not vary with the volume of production, such as rent, salaries, and insurance.

Birthday Cakes

Desserts specially made or bought to celebrate a person's birthday, often decorated with icing, candles, and personalized messages.

Average Fixed Cost

The steady expenditure in manufacturing, divided by the total output generated.