When You Create a New Ad Group in Google AdWords

question 65

Multiple Choice

When you create a new ad group in Google AdWords you have to name the ad group, create the ad, and then what other action?

• A) Define the budget.
• B) Define the timeframe the ad should run within.
• C) Define the keywords.
• D) Define the campaign the ad group belongs to.

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Definitions:

Cost Effectiveness

An evaluation measure that compares the relative costs and outcomes (effects) of different courses of action to determine which offers the best return or results for the resources invested.

Caring Leadership

A leadership approach emphasizing empathy, support, and concern for the well-being of followers.

Concern For People

This term reflects the degree to which a management or leadership approach prioritizes the well-being, needs, and interests of its employees or members.

Six Sigma

Systems approach to quality management providing training for employees and managers in statistical analysis, project management, and problem-solving methods to reduce the defect rate of products.