You Can Use Campaign Priority To

question 50

Multiple Choice

You can use campaign priority to:

• A) Have Google prefer certain inventory in query matching and ad serving
• B) Tell Google which campaign's bid to use for a product when the same product is included in multiple campaigns
• C) Speed up how fast a campaign's budget is spent throughout the day
• D) Make your Product Listing Ads more competitive in the auction

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Definitions:

Required Rate Of Return

The minimum percentage return an investor expects to achieve from an investment to make it worthwhile, considering the risk.

Contribution Margin Ratio

The percentage of each sales dollar that remains after deducting variable costs, used to cover fixed costs and provide profit.

ROI

Return on Investment (ROI) measures the efficiency of an investment, calculated as net profit divided by the cost of the invested capital.

Margin

An accounting term that refers to the difference between the selling price of a product or service and its cost, often expressed as a percentage of the selling price.