In New Media, ________ Refer to the Number of Times

question 50

Multiple Choice

In new media, ________ refer to the number of times an ad appears in front of the user.

• A) impressions
• B) view rates
• C) air rates
• D) True views
• E) expressions

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Definitions:

Critical Period

A specific time in development during which an organism is particularly sensitive to certain stimuli, leading to irreversible outcomes.

Visual Experience

The perception of sights or colors through the eyes, contributing to how we interpret and navigate the environment.

Perceptual Set

A mental predisposition to perceive one thing and not another.

Stereotypes

Overgeneralized beliefs about a particular group or category of people that can lead to prejudiced attitudes and behaviors.