Mass Customization Refers to the Separation of One Product from the Mass

question 60

True/False

Mass customization refers to the separation of one product from the mass production line so that it can be adapted to the needs of a particular market.

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Definitions:

Everyday Low Prices

A pricing strategy adopted by retailers where items are offered at consistently low prices with minimal reliance on promotions or discounts.

Walmart

An American multinational retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores.

Selling Proposition

A rephrased definition for Value Proposition; it emphasizes the key aspects of a product or service that make it attractive to potential buyers.

Emotional Appeal

Marketing strategies aimed at evoking strong feelings in the audience to influence their purchasing decisions.