Examlex
________ is used as "an umbrella term for all careful, systematic, and self-conscious discussion and analysis of communication phenomena."
Relationship Selling
A sales approach focused on building long-term customer relationships rather than just making immediate sales.
Customer Complaint
Feedback from a customer expressing dissatisfaction with a product or service received.
Perceived Purchase Satisfaction
The level of contentment a consumer feels regarding a purchase, based on their expectations and the product's performance.
Sales Wisdom
The deep, practical knowledge or insight gained through extensive experience in the sales field, guiding strategy, and interaction with clients.
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