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Organizational structures are tools for change.
Undifferentiated
Undifferentiated refers to a market approach where a company offers the same marketing mix to all potential consumers without segmentation.
Account Segmentation
The process of dividing customer accounts into groups based on criteria like size, needs, or buying behavior to tailor marketing and sales efforts.
Customized
Tailored or modified to meet the specific needs or preferences of an individual customer or user.
Sales Territories
Designated geographic or market areas assigned to salespersons where they are responsible for conducting sales activities.
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