The Potential Market Is the Set of Consumers Who Have

question 2

True/False

The potential market is the set of consumers who have interest, income, and access to a particular offer.

---

Definitions:

Anti-Gay Prejudice

Negative attitudes, beliefs, or discrimination against individuals who are gay or perceived to be gay.

Banality of Evil

A concept introduced by Hannah Arendt, suggesting that evil acts can be committed by ordinary people who conform to authority and do not critically think about their actions.

Psychiatrists

Medical doctors specialized in diagnosing, treating, and preventing mental, emotional, and behavioral disorders, often using medication as part of treatment.

Highest Voltage

The maximum electrical potential difference that a system is designed to handle or can withstand.