An Organized Collection of Comprehensive Information About Individual Customers or Prospects

question 1

Multiple Choice

An organized collection of comprehensive information about individual customers or prospects that is current, accessible, and actionable for such marketing purposes as lead generation, lead qualification, sale of a product or service, or maintenance of customer relationships is called

• A) customer segments.
• B) relationship markets.
• C) target market segments.
• D) a customer database.
• E) a customer mail list.

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Definitions:

Market Products

The variety of goods and services being offered for sale within a particular market, catering to the needs and preferences of consumers.

World Trade Organization

An international organization that regulates trade between nations to ensure trade flows as smoothly, predictably, and freely as possible.

Trade Disputes

Disagreements or conflicts between countries or entities regarding trade practices, tariffs, or barriers.

Binding Decisions

Decisions made by an authority that are obligatory for the parties involved and must be followed or adhered to.