Consumers Today Are Experiencing a Time Famine Because of Their

question 21

Multiple Choice

Consumers today are experiencing a time famine because of their busy lifestyles. One way to avoid the difficulties of time famine, which is of particular interest to marketers, is

• A) to report frustration to management.
• B) to develop a callous attitude toward marketers.
• C) to multitask.
• D) to set fewer goals.
• E) to give in to personal burdens.

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Definitions:

Organizational Values

Core principles or standards that guide the behavior, decisions, and actions of an organization and its employees.

Individual Values

Personal principles or standards of behavior; one's judgment of what is important in life.

Meaningful Work

Work that is viewed as having significance and purpose by the individual performing it.

Person-Role Conflict

A form of psychological stress occurring when an individual's personal values, beliefs, or behaviors clash with the expectations of their professional role.