Frederick Herzberg Developed a Two-Factor Theory That Distinguishes Dissatisfiers and Satisfiers

question 44

Essay

Frederick Herzberg developed a two-factor theory that distinguishes dissatisfiers and satisfiers. How could Herzberg's theory affect the marketing strategy of a fitness centre?

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Definitions:

Self-regulation

The ability to manage one's own emotions, thoughts, and behaviors in different situations effectively.

Language Deficit

A deficiency in the ability to use language, encompassing difficulties in understanding, producing, or processing verbal communication.

Self-regulation

The ability to monitor and control one's own behavior, emotions, or thoughts, adjusting them in accordance with social norms and personal goals.

Physical Attributes

The observable bodily features of an individual, such as height, strength, and appearance.