A Firm Can Successfully Introduce Four Versions of Its Products

question 22

Multiple Choice

A firm can successfully introduce four versions of its products into a foreign country or a firm may select one of these for inclusion. These versions include:

• A) customer version, country version, and retailer version.
• B) customer version, regional version, and city version.
• C) regional version, country version, city version, and retailer version.
• D) regional version, country version, city version, and market versions.
• E) customer version, regional version, city version, and retailer version.

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Definitions:

Encoding

The process by which information is converted into a form that allows it to be stored in our memory.

Method of Loci

A mnemonic technique using visualization of familiar spatial environments to enhance the recall of information.

Memorize a Speech

The process of committing a speech or spoken material to memory, often through repetition and practice, for recitation without reference to notes.

Visualizes a Walk

The mental process of creating a visual image of walking through a location or path, often used in memory techniques.