The Category of Attributes Referring to What the Product Actually

question 119

True/False

The category of attributes referring to what the product actually does or is expected to do is called functional attributes.

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Definitions:

Activewear

Clothing designed for sports or physical exercise, emphasizing comfort, functionality, and often fashion.

Opinion Leaders

Influential individuals within a community or group who have the power to affect others' attitudes or behaviors due to their authority, knowledge, or position.

Percentage

A mathematical term describing a number or ratio as a fraction of 100, used to represent proportions, rates, or comparative amounts.

Influencer Marketing

The practice of focusing on the identification and recruitment of influencers to advocate a company’s products, services, and brands rather than focusing exclusively on prospective buyers.