Which of the Following Best Describes the Purpose of the SPIN

question 84

Multiple Choice

Which of the following best describes the purpose of the SPIN questioning system?

• A) To involve the buyer in the sales presentation.
• B) To uncover the needs of the buyer.
• C) To stimulate the buyer's interest in hearing a solution.
• D) To gain the buyer's commitment to a purchase.
• E) Both b and c are correct.

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Definitions:

Quarterly Dividend

A dividend payment made by a company to its shareholders every three months.

Dividend Payment

A distribution of a portion of a company's earnings decided by the board of directors to its shareholders.

Share Ownership

The holding of stock in a company by individuals or entities, representing a claim on part of the corporation's assets and earnings.