Which of the Following Statements About Strategic Prospecting Is Untrue

question 94

Multiple Choice

Which of the following statements about strategic prospecting is untrue?

• A) An objective of strategic prospecting is to improve the salesperson's efficiency.
• B) Prospecting can be very discouraging.
• C) With respect to business-to-business selling, most salespeople will never have to prospect.
• D) Prospecting involves generating and qualifying leads.
• E) All of the above statements are accurate.

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Definitions:

Profit Centre

A branch or division of a company that is treated as a separate business, responsible for generating its own revenue and profits.

Performance Measure

Indicators used to evaluate the efficiency, effectiveness, and success of an organization's activities or employees' actions.

Return on Investment

A financial metric used to evaluate the efficiency of an investment, calculated as the net profit of the investment divided by its cost.

Responsibility Report

A financial report that breaks down costs, revenues, and performance metrics by areas of accountability, aiding in evaluating managers' performance.