According to the Elaboration Likelihood Model, Which of the Following

question 7

Multiple Choice

According to the elaboration likelihood model, which of the following is true?

• A) Individuals are more likely to respond to messages that appeal to their sense of creativity.
• B) Individuals pay closer attention to messages they consider relevant to them.
• C) Health promotion campaigns are successful only when they are elaborately designed.
• D) Television is the ideal channel for individuals to use for obtaining health information.

---

Definitions:

Euros

The official currency of 19 out of the 27 European Union countries, known collectively as the Eurozone.

Exchange Rates

The rate at which one country's currency can be exchanged for another country's currency.

British Pounds

The currency of the United Kingdom, also known as sterling.

Currency Exchange

The process of exchanging one form of currency for another, based on current exchange rates.