Continuity Selling Provides Two Options Where the Customer Must Specifically

question 11

Multiple Choice

Continuity selling provides two options where the customer must specifically request shipment for each offer in a series or where the shipment is sent automatically unless the customer specifically requests that it not be sent. These two options are known as _____ and _____.

• A)interested, disinterested
• B)involvement, noninvolvement
• C)appealing, not appealing
• D)positive, negative

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Definitions:

Marketing Budgets

Financial plans allocated for marketing activities, including advertising, promotions, research, and other efforts aimed at market penetration and growth.

Social Media Mix Selection

The strategic choice of social media platforms and tools best suited to reach an organization's marketing goals and target audience.

Corporate Blog

A blog published and used by an organization to reach its goals, share insights, and connect with its audience.

Objective And Task Method

A budgeting approach where a company sets a budget based on the costs of the tasks necessary to achieve specific marketing objectives.