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Strict Franchise Agreements
Legal contracts between franchisors and franchisees that dictate the stringent terms and conditions of the franchise operation.
Brand Integrity
The consistency of the brand values, message, and experience delivered across all platforms and touchpoints, building trust and loyalty among consumers.
Franchising
A business model in which a company (the franchisor) allows an individual (the franchisee) to operate a location of their brand, sharing methods, trademarks, and support in exchange for fees and adherence to brand standards.
Business Ownership
This pertains to the legal possession and responsibility of a business entity.
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