The Purpose of ________ Management Applications Is to Maximize the Value

question 100

Short Answer

The purpose of ________ management applications is to maximize the value of the existing customer base.

---

Definitions:

Herzberg's Two-factor Theory

A theory of motivation proposed by Frederick Herzberg that suggests job satisfaction and dissatisfaction arise from two different sets of factors - hygiene factors and motivators.

Hygiene Factors

Factors that contribute to motivation that are found in the job context, such as working conditions, interpersonal relations, organizational policies, and compensation.

Work Setting

The physical and social environment in which people perform their jobs.

Hygiene Factors

Factors related to the work environment that can lead to job dissatisfaction if absent, such as salary, company policies, working conditions, and job security.