Examlex
A secondary data source, VALSTM created by Strategic Business Insights, segments consumers into psychographic categories such as "Innovators," "Thinkers," "Strivers," "Believers," and "Achievers."
Species
A group of living organisms consisting of similar individuals capable of exchanging genes or interbreeding, classified within a common category.
Referent
An object or event in the world that a word or phrase denotes, refers to, or stands for.
Genus
A term used in taxonomy to rank an organism, grouping together species that share common characteristics.
Species
An assembly of living entities which are alike in nature and have the ability to mate or share genes.
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