The Southern Company Is the Largest Provider of Utilities in the Southeastern

question 2

Multiple Choice

The Southern Company is the largest provider of utilities in the southeastern United States.It has also been accused of being the biggest source of industrial air pollution in the area.Southern is trying to change consumers' perceptions of the company by sponsoring a series of television programs on how to preserve our environment.The Southern Company is hoping the programming will lead to:

• A) repositioning
• B) reengineering
• C) demarketing
• D) undifferentiated targeting
• E) one-to-one marketing

---

Definitions:

Gender Constancy

The understanding that one's gender identity is fixed and constant, regardless of changes in appearance or behavior.

Egalitarian

Referring to the principle that all people are equal and deserve equal rights and opportunities.

Sensitivity

Refers to the capacity of an organism or system to respond to stimuli or changes in the environment.

Gender Awareness

The understanding and recognition of gender and gender differences, often developing in early childhood.