Whirlpool and Lowe's Every Week, Whirlpool and Lowe's Have an Online Conference Call

question 44

Multiple Choice

Whirlpool and Lowe's
Every week, Whirlpool and Lowe's have an online conference call to discuss what appliances are selling in the stores and what capacity Whirlpool has to make product. Often, the discussion revolves around a particular model that is selling at a higher than expected rate in Lowe's. This often results in Whirlpool quickly flexing its supply chain to make more of the high-selling product and delivering it to Lowe's customers. However, sometimes the answer is that Whirlpool and/or its suppliers do not have the capacity to make more of the product in question. It then becomes a question of demand shaping for Lowe's. What promotions, in-store displays, and sales incentives can Lowe's implement to shift demand from the capacity-constrained model to one that the supply chain has more capacity to deliver? In this way, Lowe's, Whirlpool, and their suppliers manage supply and also demand.
-Refer to Whirlpool and Lowe's.Which business process is Whirlpool and Lowe's using when they work together to align supply and demand throughout the supply chain?

• A) Dependent materials handling
• B) Outsourcing
• C) Warehousing
• D) Demand management
• E) Channel rotation

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Definitions:

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A term used to describe a group of people who experience a narrower access to power and resources within a society due to various characteristics such as race, religion, language, or ethnicity.

Physical Characteristics

The defining traits, qualities, or properties that can be observed or measured on a physical object, person, or phenomenon.

Cultural Characteristics

The beliefs, customs, practices, and social behavior of a particular nation or people defining their distinct identity.

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A preconceived opinion that is not based on reason or actual experience; often directed towards people based on their group membership.