Frequency Is the Average Number of Times an Individual, Household

question 26

True/False

Frequency is the average number of times an individual, household, or business in a target market is exposed to a message during a given time period.

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Definitions:

Senses

Biological systems used by organisms to detect and process sensory information from the environment, including sight, hearing, touch, taste, and smell.

Thalamus

A brain structure that acts as a relay station for sensory and motor signals to the cerebral cortex, excluding smell.

Corpus Callosum

The large band of neural fibers connecting the two brain hemispheres and carrying messages between them.

Brain

The organ located in the skull responsible for controlling the central nervous system, processing thoughts, emotions, and physical movements.