Interactive Marketing Is

question 39

Multiple Choice

Interactive marketing is:

• A)developing marketing messages that create two-way communication with customers.
• B)providing interactive games for customers to play.
• C)the ability of a website to visually display a product, such as clothes on a person.
• D)when customers give permission for marketers to send emails and other types of correspondence to them.

---

Definitions:

Gambling

The act of wagering money or goods on the outcome of an event with an uncertain result with the primary intent of winning additional resources.

Optimism

A tendency to maintain a positive outlook and expect the most favorable outcome in situations.

Stressors

Various physical or psychological factors that cause stress to an individual, potentially impacting health and wellbeing.

Positive Outlook

An optimistic attitude that emphasizes expecting good and favorable outcomes.