The Two Primary Metrics of CRM Are

question 133

Multiple Choice

The two primary metrics of CRM are:

• A) data-driven communications and data-driven marketing programs
• B) lifetime value and customer cluster analysis
• C) data mining and data coding
• D) lifetime value of customers and share of customer

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Definitions:

Fear of Punishment

The apprehension or anxiety experienced over the prospect of receiving a penalty for an action or behavior.

Inefficient Means

Methods or processes that do not achieve their intended outcome in the most effective, timely, or resource-conserving manner.

Slave Owners

Individuals or entities that possess and exercise control over others as property, typically within contexts where slavery is legally or socially sanctioned.

Emotion Management

The process by which individuals influence which emotions they have, when they have them, and how they experience and express these emotions.