In Terms of Foundations and Frameworks for Ethical Guidelines, the Philosophy

question 114

Multiple Choice

In terms of foundations and frameworks for ethical guidelines, the philosophy of life that believes in a balance of a variety of urges throughout life is:

• A) utilitarianism
• B) individualism
• C) hedonism
• D) homeostasis

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Definitions:

Brand Equity

The set of assets and liabilities linked to a brand that add to or subtract from the value provided by the product or service.

Merchandise

Goods that are bought and sold in business; the commodities or products available in the market.

Atmospherics

The use of space, color, lighting, scents, and sounds within a retailer's environment to influence the perception and behavior of customers.

Unique Image

A distinctive visual or brand identity that sets a product, person, or company apart from its competitors.