Because Service Capacity Is Perishable and Service Demand Is Highly

question 23

Multiple Choice

Because service capacity is perishable and service demand is highly time dependent, service firms employ yield management strategies in an effort to:

• A) control demand by limiting capacity.
• B) control capacity through price changes over time.
• C) establish fair guidelines for overbooking capacity.
• D) shift customer demand to other firms that can handle the excess business.
• E) balance price and revenue considerations with their need to fill unused capacity.

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Definitions:

Medical Care

Professional health services provided by doctors, nurses, and other health professionals to diagnose, treat, and prevent disease and injury.

Employees

Individuals hired by an organization to perform specific duties in exchange for compensation.

Conflicts

Disagreements or clashes between ideas, interests, or parties, potentially leading to disputes or confrontations.

Prohibited Practices

Activities or actions that are explicitly forbidden by law or regulation, often to protect health, safety, or fairness.