When a Firm Begins to Charge High Fees for Additional

question 31

Multiple Choice

When a firm begins to charge high fees for additional services to non-profitable customers, it has determined that the __________ of those customers is too low to warrant added efforts at maintaining a relationship with them.

• A) client value
• B) lifetime value
• C) relational value
• D) market share
• E) 80/20 value

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Definitions:

Sex

broadly refers to the biological characteristics that define humans as female or male, and can also relate to sexual activity.

Anatomy

The scientific study of the structure of living organisms, including their systems, organs, and tissues.

Gender Roles

Social and cultural norms dictating what behaviors, activities, and attributes are considered appropriate based on one's perceived or assigned sex.

Cultural Universals

Elements, patterns, traits, or institutions that are common to all human cultures worldwide.