The Primary Purpose of Business Writing Is Typically to Inform

question 84

Multiple Choice

The primary purpose of business writing is typically to inform or persuade; a common secondary purpose is to

• A) promote goodwill.
• B) comply with governmental regulations.
• C) create written documentation.
• D) avoid lawsuits.

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Definitions:

Product Life Cycle

The lifecycle of a product, which includes its introduction, growth phase, maturity stage, and eventual decline in the marketplace.

Penetration Pricing

A pricing strategy where a product is set at a low initial price to rapidly gain market share by attracting a large number of buyers.

Repeat Purchasers

Individuals or entities that buy products or services from the same company multiple times.

Product Proliferation

The process by which a company increases the variety of products it offers in a specific market to satisfy different consumer needs and compete effectively.