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The Keys to Success of Any IMC Campaign Is Choosing

question 46

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The keys to success of any IMC campaign is choosing the right set of options to engage the target segment and then coordinating message placement to ensure coherent communication.


Definitions:

Surgical Site

An area on the body that is the focus of a surgical procedure.

Medical Asepsis

Practices aimed at reducing the number and spread of pathogens to prevent infection, typically in medical settings.

Fenestrated

Having openings or perforations, often used to describe a type of surgical material or anatomical structure with natural or artificial holes.

Window

An opening in a wall or structure, typically filled with glass, that lets light and air into the space and allows occupants to see out.

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