There Are Two Obstacles to Overcome If a Message Is

question 57

True/False

There are two obstacles to overcome if a message is to have its intended effect: Consumer resistance to changing previously satisfactory beliefs and which medium is used to deliver the message.

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Definitions:

Anxiety

A sensation of apprehension, tension, or discomfort, often related to an upcoming occurrence or a situation whose result is not yet determined.

Avoidance

A strategy or behavior aimed at preventing or eliminating encounters with specific stimuli, situations, or activities believed to be unpleasant.

Maslow

Refers to Abraham Maslow, a psychologist best known for creating Maslow's hierarchy of needs, a theory in psychology that prioritizes human needs from the most fundamental to higher levels of self-actualization.

Love Yourself

The practice of accepting, caring for, and valuing oneself, often seen as foundational to mental health and resilient relationships.