Coordination of an IMC Effort Can Be a Tremendous Challenge

question 14

Essay

Coordination of an IMC effort can be a tremendous challenge in any business environment. Describe the factors working against coordination. Include those specific to an organization that handles the entire effort internally, and those specific to an organization that uses external sources.

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Definitions:

Educational Settings

Environments or contexts where formal learning takes place, such as schools, colleges, and universities.

Repress

The psychological act of burying distressing thoughts, memories, or desires in the subconscious, to the point of becoming unaware of them.

Developmental Level

A measure of an individual's growth or advancement in physical, cognitive, social, and emotional abilities.

Schemes

In the context of cognitive development, organized patterns of thought or behavior that children use to interact with and understand the world around them.