How Can the Effectiveness of Personal Selling and the Sales

question 46

Essay

How can the effectiveness of personal selling and the sales force be evaluated? What are some of the issues that must be considered?

---

Definitions:

Adventitious Sounds

Abnormal sounds heard during respiration, such as wheezes or crackles, which can indicate respiratory conditions or diseases.

Musculoskeletal Assessment

A clinical evaluation aimed at examining the structure and function of the musculoskeletal system including bones, muscles, and joints.

Cervical Range of Motion

The degree of movement possible at the neck region, affecting head and neck flexibility.

Carotid Bruits

Abnormal sounds heard over the carotid arteries with a stethoscope, indicating turbulent blood flow, often due to atherosclerosis.