Examlex
The consumer demand for convenience and time-saving devices is the result of which consumer buyer behavior trend?
Double-blind Test
An experimental procedure in which neither the participants nor the experimenters know who is receiving a particular treatment, to prevent bias in research results.
Single-blind Test
An experimental setup where the participants do not know which group (control or experimental) they belong to, but the researchers do.
Observational Study
A study in which a researcher carefully and systematically observes and records behavior without interfering with the behavior; it may involve either naturalistic or laboratory observation.
Exploratory
Research designed to investigate an area or phenomenon that is not well understood, often used to generate hypotheses for further study.
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