Using Crowdsourcing to Develop Advertisements Includes All of the Following

question 42

Multiple Choice

Using crowdsourcing to develop advertisements includes all of the following advantages except:

• A) creating buzz surrounding a contest or the consumer-generated ad.
• B) getting consumers involved.
• C) lower costs.
• D) getting ideas from individuals who purchase and use the product.

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Definitions:

Opening Stance

Refers to the initial position or perspective one adopts before entering into a discussion, negotiation, or debate.

First Price

A type of auction format in which bids are submitted simultaneously, and the highest bidder pays their bid price to receive the item.

Chicken Tactic

A negotiation strategy where one party adopts a dangerous or risky position in the hope that the opposing party will yield or concede first.

Bluff

A strategy in negotiations or games where one pretends to have a stronger position or intent than is actually true.