Examlex
Fear is an ineffective form of advertising appeal that has been largely abandoned.
Firm's Profit
The financial gain achieved by a company, derived from its revenues after subtracting all expenses.
Nash Equilibrium
A state in strategic interactions where each participant's chosen strategy leaves them with no incentive to deviate, given the choices of others.
Cournot Model
A economic model describing an industry structure in which companies compete on the quantity of output they decide to produce, assuming their rivals' decisions are fixed.
Bertrand Model
An economic model of competition among firms, where firms choose prices rather than quantities to compete.
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