Examlex
Rachel is an actress who plays the part of a housewife in a commercial for a new brand of furniture polish. For this type of ad, Rachel would be considered which type of endorser?
Addiction
An ongoing, recurrent illness marked by an uncontainable desire for drug consumption, consistent usage in spite of detrimental outcomes, and permanent shifts in brain structure.
Manic-Depressive Psychosis
An older term for bipolar disorder, characterized by extreme mood swings between mania and depression.
Opponent Process Model
A psychological and neurological model that explains a wide range of behaviors, including color vision and emotions, by proposing that elements in the visual system or emotional reactions operate in opposing pairs.
Cocaine
A powerful stimulant drug derived from the leaves of the coca plant, which is illegal in many countries due to its highly addictive properties and health risks.
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