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Consumers associate likeability, expertise, and trustworthiness of a source with credibility.
Electricity Generation
The process of producing electrical power through various means such as thermal, hydroelectric, nuclear, solar, and wind energy.
Petroleum
A naturally occurring, yellowish-black liquid found in geological formations beneath the Earth's surface, used primarily as a fuel source.
Per Capita Water Use
The average amount of water used per person within a specific population or area over a certain time frame.
Renewable Energy Sources
Energy sources that are replenished naturally, such as solar, wind, hydro, and geothermal power.
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