Examlex
Priming theory hypothesizes that the way in which information is framed differentially affects risk assessments and any associated consumer decisions.
Market Yield
The annual income on an investment divided by the market price of the investment, typically expressed as a percentage.
Premium
The amount by which the price of a security exceeds its principal amount or its value at issuance.
Discount
The reduction from the full amount or value of something, especially the price of a financial instrument or merchandise.
Coupon Rate
The annual interest rate paid by a bond as a percentage of the face value, indicating the income investors can expect to receive.
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