All of the Following Are Primary Motivations Examined in the VALS

question 67

Multiple Choice

All of the following are primary motivations examined in the VALS classification of consumer lifestyles EXCEPT _____.

• A) achievement motivation
• B) self-expression motivation
• C) financial motivation
• D) ideals motivation
• E) all of these choices are primary motivations used in the VALS classification system

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Definitions:

Agent

An individual or entity that acts on behalf of another person or group, often in a negotiation or transaction.

Target

A specific goal or objective that is aimed to be achieved.

Coercive Power

Power that is based on an agent’s ability to cause an unpleasant experience for a target.

Agent

An individual or entity authorized to act on behalf of another person or organization to create legal relations with third parties.