A Consumer Has Had a Car for Ten Years and He

question 39

Multiple Choice

A consumer has had a car for ten years and he thinks it's getting old. This describes this consumer's _____ with respect to his or her automobile.

• A) ideal state
• B) personal state
• C) social state
• D) current state
• E) actual state

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Definitions:

Loyal Followers

Individuals who consistently support and remain faithful to a leader, brand, or organization over time.

Empowerment

The process of giving individuals or groups more control over their lives or the situation they are in.

Expert Power

The influence and authority a person gains from having expertise or specialized knowledge in a particular area.

Legitimate Power

The authority someone has because of their position or role within an organization, recognized by others as right and proper.