Examlex
The case for maximizing long-term customer profitability is captured in the concept of customer lifetime value.How is customer lifetime value calculated
Trading Securities
These are debt or equity securities that are purchased primarily for selling in the near term with the intent of generating short-term profits.
Held-to-maturity Securities
Debt securities which a company has the positive intent and ability to hold until maturity.
Debt Securities
Financial instruments representing money borrowed that must be repaid, typically with interest, such as bonds, bills, or notes.
Equity Securities
Equity securities are financial instruments that represent ownership in a company, such as stocks, giving holders the right to a proportion of the company’s profits.
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