After Sending Registered Letters to the Roofing Company,numerous Attempts to Contact

question 126

Multiple Choice

After sending registered letters to the roofing company,numerous attempts to contact the president of the company by phone,and sending copies of the complaint to the Better Business Bureau,you finally received a response from the firm that did not satisfy you.In desperation,you decided to have another company complete the repairs to your home.This is an example of what kind of customer switching behavior on your part

• A) Involuntary switching
• B) Competition
• C) Response to service failure
• D) Service encounter failures
• E) Inconvenience

---

Definitions:

Predetermined Overhead Rate

A rate used to apply manufacturing overhead costs to products, calculated before the production period based on estimated costs and activity levels.

Variable Overhead

Costs that fluctuate with the level of production activity, such as utilities or raw materials.

Fixed Overhead

Overheads that stay the same no matter the quantity produced or sold, encompassing rent, payroll, and insurance costs.

Fixed Manufacturing Overhead

Ongoing, consistent expenses associated with manufacturing operations, such as rent, salaries, and utilities, regardless of production levels.