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Services have four distinctive characteristics that greatly affect the design of marketing programs.Which of the following is NOT one of these characteristics
Spanish Conquistadores
Spanish explorers and soldiers who conquered territories in the Americas for Spain in the 15th to 17th centuries.
Catholicism
The branch of Christianity headed by the pope, characterized by its structure and liturgy and known as the largest Christian church.
National Glory
A concept reflecting the prestige, honor, and pride of a country, often associated with historical achievements or military victories.
European Diseases
Infectious diseases brought to the Americas by European explorers and colonists that had devastating impacts on the indigenous populations, due to lack of prior exposure and immunity.
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