Eatalia Is a Popular Chain of Restaurants for Authentic Italian

question 8

Multiple Choice

Eatalia is a popular chain of restaurants for authentic Italian food. Recently, a customer found a dead insect in the pasta he was served. The customer's negative review about the restaurant went viral. Eatalia's Chief Executive Officer (CEO) publicly apologized for the mishap and posted pictures of the restaurant's kitchen, after being fumigated, on several social networking websites. In this scenario, which of the following does Eatalia's CEO demonstrate?

• A)Audience selectivity
• B)Crisis management
• C)Brand switching
• D)Media scheduling

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Definitions:

Empathy

The ability to understand and share the feelings of another person, fostering a sense of compassion and connection.

Self-Reliance

Dependence on one's own powers and resources rather than those of others.

Ethnocentrism

The belief in the superiority of one's own ethnic group or culture, often accompanied by a disregard for other cultures.

Egotism

A personality trait characterized by an excessive preoccupation with oneself and one's own importance, often disregarding others.